About the Project:
Background:
The Department of Customer Service (DCS) is delivering on key recommendations as part of a Multicultural Media Review conducted by DCS in 2023 and agreed to by the Government in December of that year. One of the key recommendations is to improve data and understanding about the current media consumption behaviours of NSW multicultural communities and Aboriginal and Torres Strait Islander people, including the reach and impact of multicultural media channels on these communities. This will support NSW Government communications with all people in NSW and ensure equal opportunities to access information.
Sample:
Orima are conducting a survey. They are seeking a sample of NSW residents. The total sample is n=500. There are separate links for each of the four communities. The target for the Chinese is 140.
Length: 15 minutes
Number of Questions: 20
Incentive: 20
Start Date: Tuesday, 6 May 2025
End Date: Thursday, 29 May 2025